Privacy Policy

Last updated: October 2026

1. Who we are

WOWlist is a website that helps people discover interesting things to do in London and beyond. We also organise events through Boldberry Club by WOWlist.

This Privacy Policy explains how we collect, use, store and share personal information when you visit our website, create an account, subscribe to our communications or book and attend a Boldberry Club event.

Our contact email address is hello@wowlist.co.uk.

2. Information we collect

We may collect the following types of personal information, depending on how you interact with WOWlist and Boldberry Club.

2.1 Website accounts and activity

If you create an account on WOWlist, we may collect information such as your name, email address, login details and information associated with your account.

If you use website features such as favourites, we may collect information about the listings you save and other activity associated with your account.

2.2 Newsletter subscriptions and marketing

If you subscribe to our newsletter or other marketing communications, we collect your email address and any other information you choose to provide, such as your name or preferences.

We may also record information about whether emails have been delivered, opened or clicked, where this tracking is enabled.

We use MailerLite to manage our email marketing.

2.3 Event bookings

When you book a Boldberry Club event, we collect the following information:

  • Your name.
  • Your email address.
  • Your phone number.
  • Your postal address.
  • Your ticket and booking details.
  • Your payment status and transaction-related information.
  • Any additional information you choose to provide about accessibility, participation requirements or your booking.

Ticket bookings are managed through Ticket Tailor, our third-party ticketing platform. Payments are processed by Stripe through Ticket Tailor.

We do not receive, hold or process your full payment card details. Payment information is handled by Stripe in accordance with its applicable terms and privacy policy. Ticket Tailor may also process information connected with your booking and transaction.

2.4 Event photography and recordings

Photographs, video or audio recordings may be taken at some Boldberry Club events.

Where photography or recordings take place, we may collect images or recordings in which you can be identified. We may use these materials on WOWlist or Boldberry Club websites, on social media and in email newsletters to promote our activities.

We will provide appropriate information about photography at relevant events and take steps to respect attendees’ choices. Where we rely on consent, we will seek it separately and appropriately.

2.5 Website usage and technical information

When you visit our website, certain technical and usage information may be collected. This may include your IP address, browser and device information, pages visited, interactions with the website, referral information and approximate location derived from technical data.

We use Google Analytics to understand how people use our website and Meta Pixel to support advertising measurement and related advertising activities.

These tools may use cookies or similar technologies, subject to applicable requirements and your privacy choices.

3. How we use your information

We use personal information for the following purposes.

3.1 Operating and improving the website

We use information to operate and maintain WOWlist, provide website features such as accounts and favourites, respond to enquiries, troubleshoot problems and improve the website and its content.

Our lawful basis will generally be our legitimate interests in operating and improving the website, or taking steps at your request where relevant.

3.2 Managing event bookings

We use your booking information, including your name, email address, phone number and postal address, to administer your ticket purchase, provide tickets and event information, contact you about event arrangements, manage cancellations or rescheduling, respond to enquiries and meet applicable legal and accounting obligations.

Our lawful bases for these activities may include performing our contract with you, complying with legal obligations and pursuing legitimate interests in administering our events and protecting our business.

We may also use your postal address to send promotional materials relating to Boldberry Club where we have an appropriate lawful basis, have provided the required information and have respected any objection to direct marketing.

3.3 Sending newsletters and email marketing

Where you have subscribed or where another lawful basis applies, we use your information to send newsletters, event announcements and other relevant communications about WOWlist and Boldberry Club.

You can unsubscribe from marketing emails at any time by using the unsubscribe link in the email or contacting us at hello@wowlist.co.uk.

Unsubscribing from marketing emails will not prevent us from sending essential messages relating to a booking you have made.

3.4 Promoting events and activities

Where appropriate and lawful, we may use event photographs or recordings to promote WOWlist and Boldberry Club on our websites, social media channels and in email newsletters.

We will provide relevant information about this use and respect applicable consent requirements, objections and other rights.

3.5 Website analytics and advertising

We use website analytics to understand visitor behaviour and improve our website. We may use advertising measurement tools to understand the effectiveness of our promotional activities.

Google Analytics and Meta Pixel may process information about your use of the website. Where required, non-essential cookies or similar technologies will only be used after you have given the necessary consent.

You can find more information in Section 4, Cookies and similar technologies.

3.6 Legal, security and business purposes

We may use personal information where necessary to comply with legal obligations, maintain appropriate business records, establish or defend legal claims, prevent misuse or protect the security of our website, events and services.

4. Cookies and similar technologies

Our website and third-party services may use cookies and similar technologies.

These technologies may be used to:

  • Enable essential website functionality.
  • Remember preferences or support website features.
  • Understand how visitors use the website through Google Analytics.
  • Measure advertising activity and support related advertising through Meta Pixel.

Where required by law, we will seek your consent before placing or using non-essential cookies or similar technologies.

You may be able to manage cookies through our website’s cookie settings, if available, and through your browser settings. Disabling certain cookies may affect how some website features work.

For further information about the cookies and technologies used on our website, please refer to any cookie information or settings made available on the website.

5. Who we share information with

We may share personal information with service providers where necessary to operate WOWlist, administer Boldberry Club events, communicate with you or provide our services.

These providers may include:

  • WordPress.com: to host and support the WOWlist website.
  • HivePress and related website tools: to provide website account and favourites functionality.
  • Ticket Tailor: to manage ticket bookings and issue tickets.
  • Stripe: to process ticket payments through Ticket Tailor.
  • MailerLite: to manage newsletters and marketing communications.
  • Google Analytics: to provide website usage statistics.
  • Meta: to support advertising measurement and related advertising activities through Meta Pixel.
  • Postal and delivery providers: to deliver promotional materials or other correspondence where required.

We do not receive or store full payment card details. Stripe processes payments in accordance with its applicable terms and privacy policy.

We may also disclose information where required by law, to establish or defend legal claims, or to protect our rights and the security of our services.

Where a service provider processes personal information on our behalf, we take reasonable steps to ensure appropriate arrangements are in place.

Third-party providers may also process information under their own privacy policies and terms. Their handling of information is subject to those policies and any applicable legal requirements.

6. International transfers

Some of the service providers we use may process or store personal information outside the United Kingdom.

Where personal information is transferred outside the UK, we will take steps to ensure that the transfer complies with applicable data protection law. Depending on the circumstances, this may involve transferring information to a country recognised as providing an adequate level of protection or using appropriate safeguards.

7. How long we keep your information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including meeting legal, accounting or reporting requirements and resolving disputes.

The retention period depends on the type of information and why we collected it. For example:

  • Website accounts: information may be retained while your account remains active and for a reasonable period afterwards where needed for legitimate business or legal purposes.
  • Event bookings: booking and transaction-related records may be retained for event administration, accounting, legal compliance and the handling of disputes.
  • Marketing information: we generally retain your marketing subscription information until you unsubscribe or we no longer need it for that purpose. We may retain limited information to record and respect your marketing preferences.
  • Postal addresses: these may be retained for as long as necessary to administer a booking or fulfil a relevant communication or delivery. Where an address is used for direct marketing, we will respect objections and retain only information that is reasonably necessary for suppression or compliance purposes.
  • Event photographs and recordings: these may be retained for as long as reasonably necessary for the relevant promotional or business purpose, subject to applicable rights and consent requirements.
  • Analytics information: retention may depend on the settings and retention periods configured in the relevant analytics services.

We may retain certain information for longer where required by law or where necessary to establish, exercise or defend legal claims.

8. How we protect your information

We take reasonable technical and organisational steps to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no website, electronic transmission or storage system can be guaranteed to be completely secure. We cannot guarantee absolute security.

You should take care to protect your account credentials and contact us if you believe your account or personal information has been compromised.

9. Your data protection rights

Under applicable data protection law, you may have the right to:

  • Access personal information we hold about you.
  • Correct inaccurate or incomplete information.
  • Request erasure of your personal information in certain circumstances.
  • Restrict processing in certain circumstances.
  • Object to processing based on legitimate interests in certain circumstances.
  • Object to direct marketing at any time. If you object to the use of your personal information for direct marketing, we must stop using it for that purpose.
  • Request data portability where the legal conditions for this right are met.
  • Withdraw consent where we rely on consent to process your information. Withdrawal does not affect the lawfulness of processing before consent was withdrawn.

These rights are subject to applicable legal conditions and exemptions.

To exercise your rights or ask a question about how your information is handled, contact us at hello@wowlist.co.uk.

You also have the right to complain to the UK Information Commissioner’s Office (ICO) if you are concerned about how your personal information is being handled. Information is available at https://ico.org.uk/.

10. Children’s privacy

Boldberry Club events are intended for adults aged 18 and over. We do not knowingly collect children’s personal information for event bookings.

If you believe a child has provided us with personal information in connection with our services, please contact us so we can consider the appropriate steps.

11. Links to other websites

Our website may contain links to third-party websites, services or event listings. If you follow a link to another website, that website will have its own privacy policy and terms.

We are not responsible for the privacy practices or content of third-party websites. We recommend reading their privacy policies before providing personal information.

12. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our activities, service providers, website features or legal requirements.

The latest version will be published on this page, with the date of the most recent update shown at the top. We encourage you to review it periodically.

13. Legal information and contact

WOWlist and Boldberry Club are operated by an individual in the United Kingdom.

Operator’s full legal name: Yuliya Petryk

Email: hello@wowlist.co.uk

For questions about this Privacy Policy or the handling of your personal information, please contact us by email.

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